Shopify development refers to the process of creating and customizing online stores using the Shopify platform. It involves tasks such as setting up the store, designing and customizing its appearance, integrating additional features or plugins, and optimizing the store for performance and user experience. Developers work to tailor the store to the specific needs of the business, enabling them to establish and manage their e-commerce operations effectively. Overall, Shopify development is aimed at helping businesses establish and grow their online presence and facilitate the selling of products or services through an intuitive and efficient online platform.